Leading the Business of Healthcare
RCM Advisor

Quarter 4 2020 - Volume 25, ISSUE 4

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'In the Middle of Difficulty Lies Opportunity'

President's Message

By Cindy Pittmon, RCC, CHBME, FRBMA

How do I begin to describe my feelings after ending our fall conference? Elation and relief that it went so well, but mostly pride in our members, volunteers, sponsors, exhibitors, and staff...


News from around HBMA

By RCM Advisor Editors

Are You Maximizing Your HBMA?Membership? Member Benefits!; New HBMA Members; CEU Quiz Questions; COVID-19 Resources

The Important Role of Communication and Technology in Patient Collections

Cover Story

By Cher Knebel

Transparent communications with patients about their financial responsibilities is an effective way to share information and answer any billing questions early in the revenue cycle.

Permanently Expanding Medicare Telehealth Coverage Is Not So Easy

Feature Story

By Matt Reiter, HBMA Associate Director of Government Affairs

Many of the popular public health emergency telehealth policies will require Congress to pass new legislation for them to become permanent.

The Evolution of Patient Engagement Toward Access, Efficiency, and Empathy

Feature Story

By Tom Mathews

As our ability to treat patients increases, so does the complexity in patient engagement.

The Importance of Direct Payer Connections

Feature Story

By Jim Dougherty

Uncomplicating the tangled web of clearinghouse and payer connections.

How Revenue Integrity Management Services Increased Payment Volume During COVID-19

Case Study

By Deirdre Ruttle

The right tools at the right time can help an organization thrive despite unprecedented circumstances.

Texting Statements

Case Study

By Whitney Power

Statement vendor Data Media Associates integrated a pay-by-text and two-way messaging solution in March to great success.

Embracing the New Normal

Feature Story

By Joseph Favata

Using digital patient engagement solutions to collect balances and improve customer satisfaction.

Practice Safe Social Media Response Habits

Compliance Issues

By Chad Schiffman

For the most part, healthcare organizations understand the importance of proceeding with caution and not posting too much information on social media. Some things are more obvious than others, and most healthcare organizations understand the potential for a HIPAA breach if too much information is impermissibly shared.

The 2021 Codes Are Here

Coding Corner

By Melody W. Mulaik, MSHS, CRA, RCC, RCC-IR, CPC, COC, FAHRA

It’s that time of year when the new procedure codes are released and everyone is anxious to see the additions, deletions, and revisions to discover how they may impact their clients. 2021 brings significant changes for new and established office visits as well as some key procedural coding changes for some specialties.

Medical Billing Companies Are Not a Commodity

From the Road

By Dave Jakielo

Have you ever wondered why sometimes it seems that the relationship between medical practices and their billing companies are not on a level playing field? I have, and it leaves me confused as to why relationships deteriorate even when the billing company is producing excellent results.

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