Healthcare Business Management Association - HBMA
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July - August 2016 •
Volume 21, Issue 4

Why We Are the Healthcare Business and Management Association
Message from the President
By Holly Louie, RN, CHBME
I have been giving a great deal of thought about our recommended name change and believe it all comes down to a very simple concept. Our industry, and our clients' practices, are in the midst of a sea change. While it may be a simple concept, the reality of successful implementation and continued growth is anything but simple. Click for more

HBMA Members Sound Off on Hot Topics
By Billing Editors
What is one customer service tactic you've implemented within your company? Click for more

HBMA’s Educational Conference Helps You Stay Ahead of the Coming Changes
HBMA 2016 Conference Preview
By Michelle Durner, CHBME, Education Committee Chair
At the end of 2015, a newly minted task force came together to assess HBMA’s education format. With the anticipated addition of new membership classifications, any educational programming had to be ahead of the game. The task force was charged with developing a single conference that would meet the needs of HBMA’s members regardless of their membership classification. Click for more

Has Traditional Reference Selling Lost Its Mojo?
Seven Steps to Turn It Around
By Richard Currier
When I ask billing company owners how they built their businesses, the answer is almost always the same: customer references. Yet today I increasingly hear billers say, "But now we get fewer and fewer leads through references." Click for more

Your Billing System Needs an Overhaul
How to Make a Successful Transition
By Nick Vennaro
Let's face it – when it comes to billing systems the path of least resistance and risk is to implement temporary tactical fixes to an existing system. These tactical fixes often make the process of migrating to a new billing system worse. A new billing system is an eventuality when a company is many years old or has merged enough times. Click for more

Great Customer Service Is About Processes and People
Get Your Customers to Sing Your Praises
By Paul Bernard
Every business owner wants to be successful and grow. And when it comes to building up your business, your customers are one of your most valuable assets. Keeping them satisfied is critical to your bottom line. It is also critical to recruiting new customers. Click for more

PQRS Reporting Via Registry
The Benefits of Changing from Claims-based to Registry Reporting Mechanisms
By Dan Mingle
Success varies widely by mechanism for Medicare Part B eligible professionals making quality reporting submissions to satisfy Physician Quality Reporting System (PQRS) requirements. The Medicare 2014 Reporting Experience (issued April 15, 2016) identifies the claims reporting mechanism as the most commonly used and least reliable mechanism of quality reporting. Click for more

How to Deliver a Quality Client Experience
As Executives Scrutinize Every Dollar Spent, Billing Companies Must Show Value
By Amber Civitarese
Changes in today's environment mean providers need more help than ever before managing their revenue cycle, with more scrutiny on their investments. According to peer60's "Healthcare Revenue Cycle Management 2015" report, 36 percent of providers said that as they plan to move toward value-based payment models, they will have to reduce their capital spend. Click for more

What Is Integration and How Can Billing Services Benefit?
Spend Less Time Collecting More Payments
By Jeff Lin
Inefficient processes have long been prevalent in healthcare, especially when it comes to payments. Over the last few years, steady increases in patient responsibility and federally legislated regulations and incentive programs have led many clients of billing services to invest in software and technologies in an attempt to scale the growing healthcare economy. Click for more

Advance Care Planning
Coding Corner
By Jackie Miller, RHIA, CCS-P, CPC
Advance care planning (ACP) involves making decisions about the care one wants to receive at the end of life. Medicare began reimbursing for ACP effective January 1, 2016, and billing professionals should work with their clients to ensure they are capturing the revenue for this important service. Click for more

Excel 2013 Charting Tips: Part Four
By Nate Moore, CPA, MBA, CMPE
This article builds on the foundation of the last three Billing articles introducing Excel 2013 chart tools. Parts one and two discussed the new icon tools next to Excel 2013 charts. Part three reviewed options on the Ribbon to provide more power and flexibility to your charts... Click for more

Tackling Today's Challenges
From the Road
By Dave Jakielo
In my last article we discussed some of the issues facing medical billing companies today, including declining revenues, increased expenses, and the new role of EMR vendors in the medical billing arena – plus the employment of physicians by hospitals, once again. Click for more

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