about Billing Billing is published bimonthly for the members of the healthcare billing and management association, inc. (hbma). editorial offices are located at the following address: 1540 s. coast hwy., suite 203 laguna beach, ca 92651 877-640-4262 949-376-3456 fax billing@hbma.org www.hbma.org brad lund, executive director, ext. 203 EDITOR madelon berger, mPh, ma, ccs-P, cPc, chbme ASSISTANT EDITOR sarah conner, ms GRAPHIC DESIGN rocket design PUBLICATIONS COMMITTEE CHAIR cindy groux, chbme articles in Billing are the work of the authors and do not reflect the position or opinion of hbma. no part of Billing may be reproduced without the permission of hbma. advertising of products or services in Billing does not constitute an endorsement by hbma of those products or services. HBMA BOARD OF DIRECTORS PRESIDENT jud neal, chbme PRESIDENT ELECT/VICE PRESIDENT jeanne a. gilreath, chbme SECRETARY cindy groux, chbme TREASURER curt cvikota, chbme PAST PRESIDENT don rodden, chbme HBMA BOARD MEMBERS madelon i. berger, chbme bill carns, chbme Phil ellis dorothy henslee, chbme holly louie, chbme john r. outlaw, chbme rich Papperman, chbme LEGAL COUNSEL jim Wieland, esq. DIRECTOR OF GOVERNMENT RELATIONS bill finerfrock 4 hbma billing • march.aPril.2013 HBMA neWs Table of Contents AROUND THE HBMA 3 . . . . . President’s Letter By Jud Neal, CHBME 6 . . . . . Sound Off! 8 . . . . . Spotlight On: Education Committee By Joe Schendel, CHBME 9 . . . . . HBMA Calendar of Events HBMA 20th ANNIVERSARY SECTION 10 . . . . Introduction to Anniversary Section By Madelon Berger, CHBME, Editor 10 . . . . HBMA: From The Beginning – The First Ten Years By J. Dennis Mock 12 . . . . HBMA: The Last Ten Years By Sherri Dumford 13 . . . . A Chronology of HBMA From the Eyes of Past Presidents 20 . . . . HBMA Awards SPRING EDUCATIONAL CONFERENCE HIGHLIGHTS 22 . . . . ACOs – What’s All the Fuss and What Should I Be Doing About It? By Steve Verno 22 . . . . Laptops, Portables, and HIPAA Breaches By Jim Sheldon-Dean 23 . . . . Negotiations: Understanding the Elements for Better Results By Joseph P. Gordillo 24 . . . . FOCUSED! When You Want to Grow Your Business By Mark LeBlanc 24 . . . . The Intention and Value of Health Information Exchanges – Case Demonstration By Gregory N. Larkin, MD FEATURE ARTICLES 28 . . . . Can’t We Just Hover and Let Boston Come to Us? By Phil Ellis 30 . . . . Playing Poker With Uncle Sam By Kathy Dean-Bradley 32 . . . . Know Who You Are Working With By the AMA 34 . . . . Performance Review Hooey By Kevin Herring 36 . . . . Five Best Practices for Busy Billing Services to Collect More Patient Payments By Bill Marvin 38 . . . . How to Choose a Collection Agency By Ian Shafran 40 . . . . Retaining Independence While Embracing Accountability By the AMA DEPARTMENTS 42 . . . . CODING CORNER: E/M Services Under the Gun By Melody W. Mulaik, MSHS, RCC, PCS, CPC, CPC-H 46 . . . . COMPLIANCE: Your Compliance Plans Is Finalized... Now What? By Cindy Pittmon, CHBME 48 . . . . SOFTWARE: Conditional Formatting – Part 3 By Nate Moore 50 . . . . CHBME CEU QUIZ: Ten Questions 52 . . . . EHRs: Clinical Content Issues for Third Party Billers By Ron Sterling 54 . . . . FROM THE ROAD: Ten Questions That Will Shape Your Future By Dave Jakielo, CHBME
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