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Billing_JanFeb14

HBMA NeWs HBMA’s New President By Billing Editor eginning in January, Jeanne Gilreath, CHBME, will become HBMA’s new president. In keeping with Billing tradition, we interviewed Jeanne to learn more about her professional background and personal interests. How did you become involved in the billing industry? I started in the billing business in 1999 as a founding member of advantedge Healthcare solutions. However, this was not my entrance into the business side of healthcare. my first healthcare industry employment was as business manager for a New Jersey cardiovascular surgical group. I was responsible for automating billing in 1975 by contracting with a vendor for time-share services, a precursor to the saas model of today. In the early 1980s, I joined aIsCorp, a New Jersey company that sold time-share services, later shifting to turnkey practice In light of transformational industry change, HBMA needs to look beyond traditional membership and remain flexible management systems for hospital-based and free-standing physician groups. During my career, I held various management positions in training, implementation, client management, and sales with both private and public companies. after aIsCorp, I joined CyCare systems, headquartered in scottsdale, arizona. as vice president of group practice sales, I was responsible for new business and client management activities for the east Coast. Consolidation was robust even in the 1990s, and during my tenure at CyCare, we were acquired by HBOC and later mcKesson. In 1999, I left mcKessonHBOC to start advantedge Healthcare solutions. Vision for our industry. The RCm industry is not what it was fourteen years ago. Numerous factors are affecting what we know as “the billing business.” emRs; evolving new payment models; ICD-10; new 8 HBma BILLINg • JaNuaRY.FeBRuaRY.2014 business models, including aCOs and medical homes, to name two; and the need for expanded services require more resources from traditional billing companies and more advanced technology. all of these changes are going to require that billing companies have a broader footprint. In light of transformational industry change, HBma needs to look beyond traditional membership and remain flexible enough to recalibrate our direction. In 2014, HBma’s mission, vision, and strategy for the future will be examined for its relevance and effectiveness. Speaking of HBMA, how did you become involved in the association? I found HBma while surfing the Internet one day. I tried to call headquarters, which was on the east Coast at the time, and left a message but did not get a response. sometime later, I received information in the mail, but it was from the West Coast. after reviewing the information, I began monitoring the website and picking up information along the way. I think I monitored the website for about year. The “noise” on the Internet at that time was about OIg third party billing compliance and the emphasis placed on billing companies to develop compliance plans. I remember receiving information about an HBma educational compliance program that was planned for minneapolis, minnesota. I decided to attend, and was hooked after attending the conference. after that first conference, I began attending conferences yearly. I added O&m and Compliance to my list of yearly onsite education. Four years ago, I was asked to participate in a newly formed committee, which today is the Commercial B (continued on page 10) enough to recalibrate our direction.


Billing_JanFeb14
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